Torres Jewelry, a space structured around a portico that defines its identity and layout
Year
2020
Location
Mollerusa
Typology
Area
90
An interior that reveals its elegance step by step
The Brief
The project involves transforming a narrow, deep space into a fluid, recognizable retail environment capable of expressing the identity of Joyería Torres. The layout of the space presented a clear challenge: to create a coherent layout that would guide visitors without sacrificing visual spaciousness, while integrating display, sales, and customer service areas, as well as a VIP area.
Project Scope
The solution begins with a bold architectural feature: a longitudinal oak portico that runs the entire length of the space’s left wall. This element connects the experience from the exterior to the interior, beginning with a double-height display window that invites visitors inside. After passing through the glass door, the portico leads to the checkout area, which is directly connected to the entrance; it continues through the sales areas—organized around tables at different heights—and culminates in the VIP room, hidden behind a large sliding door and discreetly connected to the restroom.
In contrast, the right wall features a more understated design. An exterior ceramic panel houses two horizontal display windows, while inside, a continuous gray wall incorporates display cases and hidden doors leading to the private areas. This duality between the warmth of the oak and the understated elegance of the gray ceramic wall creates a visual balance that brings order and rhythm to the space.
The façade encapsulates all the ideas behind the project: a large metal portico that frames the entrance and the storefront windows, where the Torres logo is subtly hinted at during the day and takes center stage at dusk thanks to integrated lighting.
The result is a space where every element is designed to complement, organize, and enhance the customer experience, transforming the interior architecture into a tool for identity.
An oak portico that sets the tone and defines the character of the entire space.
Ujo+partners developed the design, technical plans, and manufacturing of the custom furniture. The firm also handled the installation, overall coordination of the project, quality control, and final commissioning.
