Miras Jewelry: A Renovation That Preserves the Original Essence
Year
2019
Location
Almería
Typology
Area
165
Reflections on Change
The Brief
The project calls for a comprehensive renovation of the Miras jewelry store, incorporating a new brand space within the store without altering the architectural essence of the existing space. The main challenge is to balance the corporate identity that must be incorporated with the jewelry store’s own image, while maintaining the spatial configuration that characterizes the establishment. The goal is to achieve a renovation that brings a contemporary feel and aesthetic coherence without losing the personality that sets Miras apart.
Project Scope
The renovation preserves the jewelry store’s original structure, emphasizing its distinctive lines while introducing a new, more contemporary visual language. The design combines warm materials, decorative panels, and custom-made furniture to modernize the customer experience and provide greater clarity in product display. The integration of the brand space is approached strategically, ensuring that it coexists harmoniously with the jewelry store’s identity and that both visual narratives complement each other.
Lighting plays an essential role, accentuating textures and creating a welcoming atmosphere that highlights both the jewelry and the finishes of the new design. Customer pathways and service points have been optimized, creating a more intuitive and orderly flow. The result is a renewed, elegant, and balanced space where tradition and modernity coexist seamlessly.
A renovation that harmonizes identity, tradition, and modernity.
Ujo+partners developed the design, prepared the technical plans, and manufactured and installed the custom furniture. The firm also handled construction coordination, quality control, and final commissioning, ensuring precise execution consistent with the overall design concept.
