{"id":992355,"date":"2022-06-02T12:00:28","date_gmt":"2022-06-02T10:00:28","guid":{"rendered":"http:\/\/ujoandpartners.com\/proyectos\/roca-vic\/"},"modified":"2026-05-05T15:56:51","modified_gmt":"2026-05-05T13:56:51","slug":"roca-vic","status":"publish","type":"proyectos","link":"https:\/\/ujoandpartners.com\/en\/proyectos\/roca-vic\/","title":{"rendered":"ROCA. Vic"},"featured_media":992366,"template":"","format":"standard","servicio":[71,72,74],"tipologia":[75],"portfolio_category":[78],"contenido_destacado":[90],"class_list":["post-992355","proyectos","type-proyectos","status-publish","format-standard","has-post-thumbnail","hentry","servicio-comprehensive-project-management","servicio-furniture","servicio-interior-design","tipologia-retail","portfolio_category-national","contenido_destacado-nacionales"],"acf":{"pyre_subtitle":"Roca Jewelry in Vic, Catalonia","destacado_home":false,"destacado_servicios":false,"pyre_year":"2022","localizacion":"Vic, Catalonia","pyre_surface":"70","titulo_emocional":"A visual and sensory journey that unites exhibition, intimacy, and spatial coherence.","pyre_excerpt":"The project is developed in a jewelry store located in the center of Vic, in the province of Barcelona. The challenge was to transform a rectangular space into a continuous and elegant space, where public and private areas coexist fluidly. The proposal seeks to express the brand's identity through materiality, lighting, and a design that combines openness, intimacy, and visual coherence.  ","pyre_description":"\"The interior design stems from a precise reading of the space: a longitudinal layout organized into two connected zones. The first, next to the main entrance, is intended for direct sales to the public; the second, located at the back, houses a more private area for personalized service. Both are separated by a semi-transparent upholstered element that acts as a visual filter, creating a subtle transition between the public and the intimate without losing spatial continuity.\"  <\/br><\/br>\nThe carefully integrated lighting accompanies this linear journey, reinforcing the perception of depth and warmth. The materials\u2014fabrics, lacquered surfaces, and metallic details\u2014are selected for their ability to reflect light and create delicate and sophisticated atmospheres. <\/br><\/br>\nEach piece of furniture was custom-designed, responding to both functional and aesthetic criteria, and unifying the whole under a coherent language. From the shop window to the most reserved area, the space is conceived as a fluid experience that celebrates light, texture, and formal balance.\nUjo+partners carried out all phases of the project\u2014design, executive development, manufacturing, assembly, and quality control\u2014ensuring a precise execution faithful to the initial concept.\" ","bloques_textos_destacados":"A veil of light and texture separates and connects at the same time: a space where each material dialogues with light, and the jewel finds its natural place between elegance and calm.","trabajo_realizado_por_ujoandpartners":"Ujo+partners was responsible for the design, executive project, manufacturing, assembly, coordination, quality control, and commissioning of the work.","galeria_de_imagenes":[{"anadir_imagen":[992366]},{"anadir_imagen":[992360]},{"anadir_imagen":[992362]},{"anadir_imagen":[992361]},{"anadir_imagen":[992365]},{"anadir_imagen":[992364]},{"anadir_imagen":[992363]},{"anadir_imagen":[992367]},{"anadir_imagen":[992368]},{"anadir_imagen":[992369]}],"pyre_video":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Roca Vic Jewelry \u2013 UJO &amp; Partners<\/title>\n<meta name=\"description\" content=\"Roca Vic jewelry project by UJO &amp; Partners: elegance, light, and balance between tradition and modernity.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ujoandpartners.com\/en\/proyectos\/roca-vic\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Roca Vic Jewelry \u2013 UJO &amp; Partners\" \/>\n<meta property=\"og:description\" content=\"Roca Vic jewelry project by UJO &amp; Partners: elegance, light, and balance between tradition and modernity.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ujoandpartners.com\/en\/proyectos\/roca-vic\/\" \/>\n<meta property=\"og:site_name\" content=\"Ujo + partners\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-05T13:56:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ujoandpartners.com\/wp-content\/uploads\/2023\/06\/Joyeria-Roca-.-Vic-Diseno-de-interiores-joyerias5.png\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"12 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/roca-vic\\\/\",\"url\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/roca-vic\\\/\",\"name\":\"Roca Vic Jewelry \u2013 UJO & Partners\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/roca-vic\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/roca-vic\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ujoandpartners.com\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/Joyeria-Roca-.-Vic-Diseno-de-interiores-joyerias5.png\",\"datePublished\":\"2022-06-02T10:00:28+00:00\",\"dateModified\":\"2026-05-05T13:56:51+00:00\",\"description\":\"Roca Vic jewelry project by UJO & Partners: elegance, light, and balance between tradition and modernity.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/roca-vic\\\/#breadcrumb\"},\"inLanguage\":\"en-\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/roca-vic\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-\",\"@id\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/roca-vic\\\/#primaryimage\",\"url\":\"https:\\\/\\\/ujoandpartners.com\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/Joyeria-Roca-.-Vic-Diseno-de-interiores-joyerias5.png\",\"contentUrl\":\"https:\\\/\\\/ujoandpartners.com\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/Joyeria-Roca-.-Vic-Diseno-de-interiores-joyerias5.png\",\"width\":900,\"height\":600},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/roca-vic\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Proyectos\",\"item\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"ROCA. 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