{"id":995777,"date":"2016-06-20T11:08:34","date_gmt":"2016-06-20T09:08:34","guid":{"rendered":"https:\/\/ujoandpartners.com\/proyectos\/rabat-serrano-madrid\/"},"modified":"2026-10-30T14:09:41","modified_gmt":"2026-10-30T13:09:41","slug":"rabat-serrano-madrid","status":"publish","type":"proyectos","link":"https:\/\/ujoandpartners.com\/en\/proyectos\/rabat-serrano-madrid\/","title":{"rendered":"RABAT. Madrid"},"featured_media":995842,"template":"","format":"standard","servicio":[71,72,74],"tipologia":[75],"portfolio_category":[78],"contenido_destacado":[],"class_list":["post-995777","proyectos","type-proyectos","status-publish","format-standard","has-post-thumbnail","hentry","servicio-comprehensive-project-management","servicio-furniture","servicio-interior-design","tipologia-retail","portfolio_category-national"],"acf":{"pyre_subtitle":"Luxury Jewelry on Rabat Serrano: Precision and Elegance in an Iconic Location","destacado_home":false,"destacado_servicios":false,"pyre_year":"2016","localizacion":"Serrano Street, Madrid","pyre_surface":"42","titulo_emocional":"A serene oasis of luxury in the heart of Madrid","pyre_excerpt":"Design the interior of the Rabat jewelry store on Serrano Street, strictly adhering to Rolex\u2019s corporate image and ensuring an exclusive, harmonious shopping experience that is perfectly integrated with the brand\u2019s identity.","pyre_description":"The Rabat Serrano space is designed to be a refined expression of the brand's timeless aesthetic. The boutique combines the warmth of natural wood with cream-colored panels and signature jade green accents. \n\nThe design creates an elegant and serene atmosphere, where each material reinforces the sense of precision and quality associated with Rolex watches. The lighting\u2014balanced and meticulously designed\u2014highlights each piece without visual distractions, providing clarity and depth. \n\nThe thoughtful layout of the space allows for a seamless flow, with personal service areas designed to offer an intimate and exclusive experience. The handcrafted details of the furniture and the seamless integration of the corporate display cases create a cohesive, sophisticated atmosphere that is fully aligned with the brand\u2019s global identity. ","bloques_textos_destacados":"A space that combines Swiss precision, natural warmth, and an atmosphere of contemporary luxury.","trabajo_realizado_por_ujoandpartners":"Ujo+partners handled the design, technical development, fabrication, and installation of the space, in addition to coordinating the construction work and overseeing quality control and commissioning in close collaboration with the Interior Design department.","galeria_de_imagenes":[{"anadir_imagen":[995845]},{"anadir_imagen":[995846]},{"anadir_imagen":[995841]},{"anadir_imagen":[995840]},{"anadir_imagen":[995838]},{"anadir_imagen":[995839]},{"anadir_imagen":[995837]},{"anadir_imagen":[995844]},{"anadir_imagen":[995843]}],"pyre_video":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Rolex Boutique Rabat Madrid \u2013 UJO &amp; Partners<\/title>\n<meta name=\"description\" content=\"UJO &amp; Partners transforms the Rolex Rabat boutique in Madrid into an iconic space that embodies luxury and precision.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ujoandpartners.com\/en\/proyectos\/rabat-serrano-madrid\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rolex Boutique Rabat Madrid \u2013 UJO &amp; Partners\" \/>\n<meta property=\"og:description\" content=\"UJO &amp; Partners transforms the Rolex Rabat boutique in Madrid into an iconic space that embodies luxury and precision.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ujoandpartners.com\/en\/proyectos\/rabat-serrano-madrid\/\" \/>\n<meta property=\"og:site_name\" content=\"Ujo + partners\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-30T13:09:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ujoandpartners.com\/wp-content\/uploads\/2016\/06\/rabat-madrid-joyeria-lujo-ujo-and-partners-7-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/rabat-serrano-madrid\\\/\",\"url\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/rabat-serrano-madrid\\\/\",\"name\":\"Rolex Boutique Rabat Madrid \u2013 UJO & Partners\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/rabat-serrano-madrid\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/rabat-serrano-madrid\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ujoandpartners.com\\\/wp-content\\\/uploads\\\/2016\\\/06\\\/rabat-madrid-joyeria-lujo-ujo-and-partners-7-scaled.jpg\",\"datePublished\":\"2016-06-20T09:08:34+00:00\",\"dateModified\":\"2026-10-30T13:09:41+00:00\",\"description\":\"UJO & Partners transforms the Rolex Rabat boutique in Madrid into an iconic space that embodies luxury and precision.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/rabat-serrano-madrid\\\/#breadcrumb\"},\"inLanguage\":\"en-\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/rabat-serrano-madrid\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-\",\"@id\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/rabat-serrano-madrid\\\/#primaryimage\",\"url\":\"https:\\\/\\\/ujoandpartners.com\\\/wp-content\\\/uploads\\\/2016\\\/06\\\/rabat-madrid-joyeria-lujo-ujo-and-partners-7-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/ujoandpartners.com\\\/wp-content\\\/uploads\\\/2016\\\/06\\\/rabat-madrid-joyeria-lujo-ujo-and-partners-7-scaled.jpg\",\"width\":2560,\"height\":1707},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/rabat-serrano-madrid\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Proyectos\",\"item\":\"https:\\\/\\\/ujoandpartners.com\\\/en\\\/proyectos\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"RABAT. 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